Banco Santander has been present in the Americas since 1947, when it opened its first offices in Cuba, Argentina, Mexico, and Venezuela. Since then, it has demonstrated a strong commitment to the growth and development of the region, beginning a second period of intense expansion in Ibero-America in 1995. Today, Banco Santander Mexico has more than 20.6 million customers, reflecting its position as a key player in the financial sector. Santander’s vision is to be the best open digital financial services platform, acting responsibly and with a customer-centric approach. This commitment has been recognized worldwide, earning them the title of ‘Best Bank in the World for SMEs’ by Euromoney. In Mexico, Santander was one of the first banks to offer specialized financing with preferential conditions for electric vehicles, in order to promote access to these technologies.